he is young and focused, he is the CEO of enlag entertainment in this interview with societh herald magazine and online said he is determined to invest on a good atyise who he will to changes and create new vibes into the entertainment industry,he also spoke on his various plans for all his artiste in 2017, enjoy the chat.
Kindly tell us about yourself?
Welcome brother my names are:
Olagookun Eniola I studied B.comm at UNISA and currently going through a new
program in UNILAG....
Tell me other things I need to know about you?
Is an Ordinary person who life also
likes other people’s life, I was born by a pensioner dad and trader mom.... No
steady three square meal, I attended a public schools, even sometimes no prompt
school fees payment, also no Christmas clothes nor birthday cakes that was the
kind of background I came from, hope you can understand how things are so
difficult then..
Tell me how did it all start with entertainment, your
sojourn into the music world?
.I started as an event and portrait
photographer My brother is an artiste as well so
Showbiz interest runs in d family
Tell us about your record label and how long have you been
in the system?
Enlag entertainment as a label as created one
of the best singles released in urban music in the last two years... With good videos
and star artiste collaborations...The artistes have performed in most coveted
stages and venues in Nigeria like delineation, industry nite, Freedom Park,
most a list clubs
Any challenged so far?
Major challenges are expensive media
and no copyright law enforcement....many bloggers will upload your exclusive
iTunes releases for free on their blogs, some will use your song commercially
without paying you, and u pay for almost all media publicity no matter how
little.... So a hit song could still be a long way from recoup of
investments....
Any way out on those challenges you highlighted?
My way out of that is to do my own
shows with my artistes headlining with other popular acts So instead of waiting
for music sales n bookings...we book n sell our music at d venues...
Do you have any artiste on your record label if yes kindly
tell us his or her name?
I don't have a major artiste on my label, just
upcoming artistes with great potential..
So how long have you been in the system?
Have been in the system for just
2years professionally...
Any plan for a foreign trip as part of activities line up
for your artiste this year?
Programs for my artiste are club
tours, star features, concept videos, viral marketing, and star cosigns....more
media publicity...
Tell us your experience so far in the industry and where you
actually taught needed to be corrected?
Entertainment is what I have been
passionate about, what prompted me to start a record label in 2014 was that
there are too many random and average acts been shoved down people’s throat as
great artiste.... So I decided to bring different artistes and brand that's has
game changer vibe. This year, I plan on monthly shows and more viral marketing
to get my artiste out there on bigger platform. It has never been a smooth
journey because am promoting new act that's not on the trend bandwagon, but
with different music that can set the new trend,
As the government done enough to encourage players in the
entertainment industry?
The government just keeps promising
support for the entertainment industry, we don't have copyright law enforcement
yet the government needs to enforce copyright laws, so we can combat the big
piracy market that has been earning almost all our profits...
Lot of people complaint about originality in most of
Nigerians artistes song, did you agree with this or not?
On originality, No I am absolutely
not satisfied yet but outboard popular acts in Nigeria deserved to be praised
for their unique styles n lyrics but too many are still chasing latest
trends....
Can we compare the entertainment industry in Nigeria with
the western world?
Nigerian entertainment industry
can't be compared with its foreign counterparts because of lack of structure
and music law enforcement, but it can be compared in terms of good videos,
talent, popularity, income from shows and our online says skyrocketed in last
three years with Nigerian artiste like ajebutter, tuface, reminisce, wizkid, olamide
knocking out their foreign counterparts on world online stores like iTunes....
Who are the people you are looking up to in the industry?
I look up to obi Asika, Jimmy Jatt.
Keke Kenny, Sunday Are, Paulo of one Africa, Efe Omorogbe...
Are you married?
I'm a young business man from
Lagos,(insert the business) my name is Eniola olagookun and YES! I'm MARRIED!
So how do you relax and how do you handle the opposite sex?
So how do you relax and how do you handle the opposite sex?
YES! I enjoy traveling too with
families,I relax with music and good drinks in a cool environment... With
babes?? NO! But YES! With families as that's a PLUS! Smiles
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